Gert Nielsen

That's how the butcher company Gert Nielsen improved their webshop at Consit

Task

The path to a new partner

At Consit, our most important success criterion is helping our customers realize their digital potential. We do this by combining a deep business understanding with strong digital and technical expertise.

When Gert Nielsen A/S in the spring of 2024 was looking for a new DynamicWeb partner to manage their B2B webshop based on DynamicWeb Swift, it became clear that they wanted a technically strong partner who could take their solution to the next level.

From our first meeting with Gert Nielsen, we had a good and open dialogue about their expectations for a new partner. An important part of this process was aligning expectations regarding the competencies they sought and how we could assist. They placed great value on having a clear and easily understandable dialogue with their partner.

It quickly became evident that they needed more than just a web provider. They wanted a sparring partner who could understand their unique challenges as a traditional butcher company and translate this insight into concrete, value-creating initiatives.

After a series of meetings, we agreed that Consit and Gert Nielsen were a good match. Our first task was to take over their webshop and start addressing the challenges that were hindering their daily business.

About

Quality and Craftsmanship

Gert Nielsen A/S is a traditional butcher company, founded in 1946. Today, the company has 30 employees and is run by the third generation of dedicated butchers and sausage makers who take pride in their craft.

They offer an extensive selection of meats, sausages, burgers, charcuterie, and Sous Vide products, among others, which are delivered to restaurants, cafés, burger joints, canteens, and large kitchens.

Solution

Technical Improvements

When we take over a web solution, our consultants quickly become part of the process. Building a strong customer relationship and gaining insight into the client's business and workflows is crucial to providing the best possible help and advice. At Gert Nielsen, it became clear that technical improvements were needed to optimize their solution.

We upgraded the DynamicWeb platform to the latest version and enhanced the ERP integration with NAV. These improvements eliminated previous data issues and created a more stable and efficient solution.

To maximize value, we also offered training on the use of DynamicWeb, enabling their team to manage the webshop themselves and respond quickly to customer needs.

Additionally, we customized the solution to improve the end-user experience and ensure smooth integration between the webshop and the financial system. The result is a reliable and user-friendly solution that supports Gert Nielsen's business goals and growth ambitions.

Result and Future

A Strong Foundation for Further Development

Today, we work closely with Gert Nielsen on continuous improvements and new initiatives. With a strong digital platform in place, they can focus on delivering their products to even more customers and advancing their digital strategy.

"Consit has provided us with a solution that works – both for us and our customers. Their ability to understand our business and translate it into tangible results has been a gamechanger. We feel we are in good hands and look forward to further developing our e-commerce with their help."

– Martin Nielsen, CFO, Gert Nielsen A/S

See the solution here:
https://www.gertnielsen.dk/